Breakfast on the GO
Within the chaos of the morning rush in the city life, it's easy to overlook the importance of breakfast. Bag-GO's goal is to provide healthy and quick options for a hearty breakfast before a long day of work. The logo is a cheeky play on words with a quirky change on the Regulator Nova typeface. It refers to both a bagel and a wheel to represent the constant and cyclical movement of people in the morning.
Deliverables:
Logo, signage, editorial and print design