A Logo Fit for a Person
Tasked with creating a logo to match the personality of a fellow classmate, majority of the project focused on learning about her through interviews, researching her background, and culture.
Deliverables:
Interview transcript, research, final logo.
The logo name is a mixture of Vietnamese and English, reflecting
my classmate's background. The focus on cosmetics and food stemmed from her love of both of those topics. The name, Cerulisen, is a combination of cerulean blue and “sen”, which translates to lotus in Vietnamese. The blue lotus
represents calm and wise characteristics, both of which are attributes found from the initial interview.